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Interview with successful blogging coach and mentor, Cate Rosales
Learning how to make money with your blog can sometimes be an overwhelming adventure. There are so many different was of earning money as a blogger and it’s such a popular topic in almost every support group I am a part of.
So, I decided to do an interview with Cate Rosales, of sweetandsimplelife.com, on the ins and outs of making money as a new blogger.
Cate is actually my own personal blogging mentor and has become a great friend. That’s right- even mentors need mentors. She’s my go-to when I’m stuck and she has a wealth of amazing knowledge about making money as a blogger that she has graciously agreed to share in this live interview.
This is a recap of our interview but if you would like to watch the replay, you can here.
Tell me about how you first got started blogging?
Honestly, I just started my blog as a hobby because I loved to write. I had a full-time job, but I just wasn’t really fulfilled in that. We had just found out that I was pregnant with our first baby, and I was browsing Pinterest a lot and reading cute mommy blogs, and I just thought, I can do this! So, I did…
I always loved writing, ever since I was a little girl. I wrote books, I did a lot of freelance writing in college and content creation for my former employer… so blogging just made sense. Telling stories and inspiring people through your writing is just the dream job!
And here we are, four years later…
When did you start to monetize your blog?
It will be a little different for everyone, but you can definitely start monetizing your blog within a few months if you do things right.
What are some ways to get started making money as a new blogger?
There are so many fun and flexible ways to start earning money from your blog. Your revenue streams will all depend on what you write about and what your end goals are, but overall most bloggers make money from promoting and selling their own stuff or promoting and selling other people’s stuff.
You can promote a product, service, or place of business through something called a “sponsored post.” This is working with a sponsor to raise awareness of whatever they are trying to sell or share. This is how I started earning money from my blog and it’s so much fun! I highly recommend it.
You can also promote other people’s stuff through affiliate marketing, which is basically earning a commission when someone buys through your affiliate link.
I think the most profitable way to make money as a blogger is creating and selling your own products or services. It gives you full creative control and you get to keep 100% of the profits, so you really can’t beat that! It takes some time and strategic effort though, so I would add that to the list of long-term goals.
Of course, you can also run ads on your blog, which a lot of bloggers do because it’s the easiest way to earn passive money from your site. I personally prefer to avoid the clutter of ads all over my site, so I don’t use this revenue stream, but it’s an option!
How long does it take to actually start making money blogging?
This one will be different for everyone, depending on how much time you dedicate to your blog each day, your monetization strategy, and your knowledge of online business. Because essentially, you are running your own online business…
Some people choose to invest in business/blogging education early on, which can help you make money a lot faster, and others choose to sift through free content and learn as they go. Either way, if you focus on strategic action and you work on your blog every day, you can start earning from your blog within the first few months.
I wouldn’t expect steady monthly income from a brand new blog during that first year though, because blogging income fluctuates so much, and it’s just important to be realistic with your income goals. It took me a solid year of work for my blog to replace my income from my day job, and I had prior business/marketing experience…. So, it really just depends.
What are your top tips for new bloggers that want to eventually make a full-time income from their blog?
The best advice that I can give is this: if you want to make money from your blog, you have to treat your blog like a real business. Business owners work hard, make hard decisions, show up even if they aren’t “feeling” it, they invest in their business, and they understand that you have to sell something to earn money (sell ad space, affiliate products, services, or promotional content).
You will have to get used to selling if you want to build a successful blog. But the cool thing is, when you have an audience that loves your work, and you fill a need for that audience, it doesn’t even feel like selling. It’s just a natural process of serving your audience and getting paid to do it.
I can’t stress that enough: businesses run on strategy and sales. Get a strategy in place so that you can grow your audience and fill a need for them. Find a need, fill a need, make money from filling that need. It’s actually that simple.
Tell us about your course for new bloggers.
My course is called Becoming a Blogger, and it’s all about simplifying the process of starting, growing, and monetizing your blog.
We cover absolutely everything you need to know about building a money-making blog and making it profitable THIS YEAR.
So, everything we’ve covered here today: setting up the blog, finding your audience, doing sponsored work, affiliate marketing, creating your own stuff, running ads. And then some additional training on growing your social media, starting an email list, covering yourself legally, and turning your blog into a real business.
Basically, I put together all of the tips, tricks, resources and training tools that I wish someone had handed me on DAY ONE of starting my blog. To help you simplify the process, avoid the mistakes, and start making money from your blog.
How can we find more of your amazing content online? Are there other ways to connect?
You can find my blogging community on Facebook, the group is called Becoming a Blogger, and we have over 13,000 amazing entrepreneurs and bloggers that work together every day to grow their business!
You can also find me on my website: sweetandsimplelife.com. I share blogging and marketing tips there every week! And my website has links to all of my social channels too, so look me up and come say HI!
Cate Rosales is a blogger and blog strategy coach who writes about making money blogging, simplifying online business, and embracing life as a working mom over at
Needed this! These are great tips, thank you!
You’re welcome, Hannah! So glad that you found some tips to help you make money as a blogger!
I have been meaning to come back and finish watching the video for days and days since I first started to watch. Soooooo happy to have found this. My kids screaming didn’t even interfere with my reading haha. Thank you ladies for all your wisdom ❤️
You are welcome, Jenn! Funny how moms can just tune that stuff out sometimes lol!
I love the idea of simplifying the online business process. There’s so much information out there, but much of it is so vague. Loved your YouTube video. Thank you!
? Melissa
You are so right, Melissa! Simplifying something as big as blogging is the only way to tackle it and keep your sanity. Thanks for watching and so glad you found some good information in the article! Cate is a gem!
Thank you for your blog post, very informative. You’re not lying about it being hard work, I’ve only been blogging a couple of months and have already lost count of the amount of hours worth of work that has gone into it. I can’t wait until I start making money from my blog!
Thank you for your kind comment! Yes, it can definitely be a lot of work but it will pay off eventually. So glad that you found value in this post 🙂
This is great advice! I took Cate’s blogging course and it was SO helpful because I was completely clueless! She’s right, you have to think of your blog as a business in order for it to become one.
Absolutely, Mandy! It’s the only way to truly be successful. 🙂
Great information. I really appreciate how in depth all of it is!
Thanks, Nicky! So glad that you enjoyed all the information. Cate is amazing!
This is great! so many bloggers that are just starting out would benefit from a course like this!
Thank you, Ellen! I’m glad that you thought this would be helpful for beginners! It’s such a common question.
Great tips! I find it quite difficult to monetize my blog, but as long as I am helping others with my stories and strategies, I’m happy to keep going 🙂
Great insight, Elizabeth! It’s all about building those connections. The income will come as your audience builds trust and looks to you for the helpful advice that you have been providing all along!
Fantastic Interview!
Cate is Great! Hey, that rhymes, lol!
She really made me more curious about sponsored posts.
I definitely agree with you Sasha about being more aware of your limitations and learning to focus. I’m still working on it!
And my husband also complains that I spend waaaay too much time at the computer. But it’s so easy to spend hours upon hours in front of your screen trying to get things done.
Thanks, ladies for the encouragement and great tips about starting a business and about remembering that it takes time!
Yes, DeShena! Cate is GREAT! lol. There is so much to learn and is certainly can be addictive at times. So glad you enjoyed the interview!
Great article Sasha! And I like the looks of your blog.
Thank you, Mary! Thanks for your kind comments :). Have an amazing day!
I love this. I’m new to blogging and theres so much I have already learned. I swear I need a notebook. This interview was very helpful. And I went to Cates site and got the free Pinterest course and found her community in Facebook.
Excellent, Ashely! You will find Cate an amazing resource for info and her community is amazing!